Basilur - Wine Tea Collection
The Basilur Tea Wine-Inspired Collection presented an exciting opportunity to develop a packaging range that blended the sophistication of fine wine with the premium quality and heritage of a world-renowned tea brand. The brief called for a minimalist, luxurious tin caddy design that clearly communicated the wine-inspired character of each tea while maintaining the elegant brand values for which Basilur Tea is known.
Our solution centred on the creation of a distinctive bespoke tin caddy featuring subtle blind embossing that referenced the silhouette of a classic wine glass. This understated design element provided an immediate visual connection to the wine influence while preserving a refined and contemporary aesthetic. A carefully developed colour palette delivered strong shelf impact without compromising the premium feel of the range, helping each variant to stand out while remaining part of a cohesive collection.
To further enhance the luxury credentials of the packaging, the tins were finished with satin varnishes that added depth, tactility and sophistication. The result was a highly polished packaging solution that successfully balanced minimalist design with strong consumer appeal, creating a premium range that reinforced Basilur Tea's reputation for quality, innovation and exceptional presentation.
Branding and packaging design by Bombcrater Design.
3D modelling, visualisation has also been completed by Bombcrater Design.
We are designers but also offer pack visualisation and we are experts in packaging technology. We also offer a full ‘cradle to grave’ design service with a no-nonsense approach.
